Simply Social’s Purpose

Keeping you updated on all of social media marketing’s largest trends

The problem Simply Social attempts to tackle is the lack of understanding in marketing of the rapid and constant evolving trends in social media and how marketers can best use social media to raise brand awareness and reach their target audience through a digital marketing strategy. Throughout the podcast led hosts Kevin Shivley and Lucy Hitz discuss the latest news across the top social media platforms such as Facebook, Twitter, YouTube, Tumblr, Snapchat, and Instagram. Unfolding the newest features and user analytics Simply Social advises listeners on how marketers should be using certain features of social media to their advantage, what they should and should not be doing, and what could be the next big thing to adapt their marketing campaigns to.